What is GreenRoad?

GreenRoad driver and fleet performance management solution helps you maximize revenues by cutting operational costs. Tackle performance at the driver level by transforming driving behavior. Optimize fleet operations with fleet tracking, mapping and reporting.

Gain a clear competitive advantage by increasing safety and customer satisfaction and reducing fuel consumption and vehicle wear-and-tear. GreenRoad puts your fleet on track to business success.

What is GreenRoad Smartphone Edition?

With our Smartphone Edition, GreenRoad developed the world’s first smartphone-based driver performance solution for fleets. GreenRoad Smartphone Edition uses smartphone native functionality, including GPS and built-in accelerometers, to eliminate the need for a professionally-installed telematics device in the vehicle.
Learn more.

How can drivers self-improve with GreenRoad?

GreenRoad developed a unique way helping you improve driver performance without burdening management or your drivers. Coach your drivers in an automatic way, without having to invest in time-intensive training programs or ride-alongs.
A rich set of tools allows your drivers to make better driving decisions. Greenroad Driver Change and Performance tools include:

  • In-vehicle, real-time driver feedback
  • Online automated analysis and dashboards showing accurate, timely, objective driving data
  • A driver self-help portal with training videos, materials and other instructional and motivational information

Why is driving performance important to my company?

Research shows that driving behavior contributes to over 90% of vehicle crashes and accounts for up to 33% of fuel consumption.  Driving behavior also impacts wear and tear on the vehicle and contributes to maintenance costs.  Safety, fuel efficiency, and fleet operating costs are all important to your company – so driving performance matters.

How long has GreenRoad been in business?

GreenRoad was founded in 2003.

What awards has GreenRoad received?

Year after year, GreenRoad innovations continuously earn praise from leading safety, insurance, environmental, and transportation organizations around the world including the global Cleantech 100, Best Risk Management System at BusinessCar Fleet Techies, Safety Award in the Van Fleet World Honours, and GP Bullhound Cleantech Connect Awards. Click here to see an expanded list of GreenRoad’s awards.

Where is GreenRoad available?

GreenRoad is available in the US, Canada, Europe and Australia. For availability in other countries, please contact us directly.


Transparency motivating your drivers

GreenRoad provides full visibility into risky driving and delivers objective assessment of complex driving maneuvers (not just simple harsh acceleration / braking) for both management and drivers.

GreenRoad is preferred by drivers, managers, supervisors, and unions because the service is designed to improve driving performance—not “spying” on drivers. GreenRoad is built on transparency that motivates your drivers to participate.

Why should I choose GreenRoad over other options?

GreenRoad is the leader in driving performance and safety management. Proven with more than 85,000 drivers worldwide in a wide range of vehicle types and industries, GreenRoad is the option preferred by leading fleets.

With a solid track record for measurable results, GreenRoad customers realize 6-15% fuel consumption savings by improving how drivers behave while on the road. They see crash-related expenses plummet between 50-70% with lower costs related to “bent metal” as well as lower insurance premiums. They also report up to a 10% savings based on less vehicle wear and tear.

GreenRoad is the solution endorsed by drivers, union leaders, and managers alike. There’s no risk with GreenRoad.

How does GreenRoad compare to Mobile Resources Management (MRM) or telematics-based fleet management solutions?

With GreenRoad you do not have to choose driver performance/safety solutions and MRM/telematics solutions focused on addressing fleet productivity and operational needs.

GreenRoad delivers on both! We see driver change as your biggest opportunity to improve your fleet and business results, but we are also your partner on fleet performance management and MRM data.

Gain meaningful, real-time visibility of fleet location and performance to reach your operation goals. Easily keep track of your drivers and vehicles, and make sure your fleet and projects are on time. Reach higher efficiency and save valuable management time with GreenRoad fleet operation functionalities:

  • Real-time Live Fleet Tracking
  • Trip History
  • Dispatching
  • Landmarks and Geo-Fencing
  • Vehicle Health
  • Fuel Performance
  • Idling Hotspots

GreenRoad is here to keep you constantly updated on your business and fleet:

  • Real-time Email Alerts – Stay in the know where ever you are. Always know what is going on with your fleet, drivers and vehicles alike, with easy to set up alerts. Fully customizable, these alerts keep you informed about critical events, such as vehicle misuse, vehicle health issues, safety events, and more.
  • Dashboards and Reports – Monitor fleet performance trends and share reports across your entire organization
  • Mobile Access – Manage your fleet any time and from any desktop or mobile device
  • Driver Accountability & Retention – Endorse authorized and planned driver activities, while increasing driver retention and accelerated on-boarding of new employees

In addition, GreenRoad offers an open integration platform and APIs that allow you to easily integrate safety and driving data with your existing systems like Fleet Administration Automation, ERP, HR or other reporting systems.

Interested in how GreenRoad can benefit your fleet? Schedule a LIVE DEMO Today

Designed for Savings and a Quick ROI

How much will GreenRoad save my company?

GreenRoad customers typically reduce crash-related costs by 50-70% and reduce fuel usage and emissions by 6-15%. Customers also report up to 10% lower maintenance costs and extended vehicle life thanks to GreenRoad providing improved driver performance. See for yourself how much GreenRoad can save your fleet.

How soon will we see savings from using GreenRoad?

As soon as you start using GreenRoad, the savings begin through improved driving performance.  GreenRoad delivers immediate cost savings and a positive ROI within the first few months.

Will GreenRoad reduce our insurance costs?

GreenRoad customers have received premium reductions as a result of using GreenRoad.  GreenRoad partners with insurance and risk management companies, such as The Hartford, Marsh, Admiral Insurance, and Belmont Insurance, to create targeted programs for commercial fleets. By working with GreenRoad, insurance companies can reduce claims costs and often even charge lower premiums for fleets with GreenRoad.


Who are GreenRoad’s customers?

Industry-leading fleets of all sizes are using GreenRoad to transform their driving culture and reduce their costs. GreenRoad is used across in all industries:

  • Transportation and Logistics
  • Bus and Coaches
  • Construction
  • Telecommunications
  • Service and Delivery
  • Food and Beverage

GreenRoad’s customer include:

  • FirstGroup, one of the world’s leading public transport fleets
  • StageCoach, a leading international public transport company, with extensive operations in the UK, United States and Canada
  • Ryder, a Fortune 500 fleet management, leasing, and rental provider
  • Iron Mountain, an S&P 500 company and a member of the FORTUNE 1000
  • Bunzl, a leading specialist distribution Group with operations in 23 countries across 4 continents
  • And many more

What types of businesses is GreenRoad designed for?

GreenRoad has been proven to be highly effective in companies of all sizes and across industries. Any organization that uses vehicles in their business operations can benefit from GreenRoad.  Whether you have professional drivers who drive for a living or other workers who drive a lot on their job, GreenRoad improves driver performance.

What size of fleets does GreenRoad support?

GreenRoad is designed for fleets of all sizes from 25 to 10,000+ vehicles.

What type of vehicles does GreenRoad support?

GreenRoad supports all types of vehicles, from vans and cars; buses and coaches; mid-sized, large, and big-rig trucks; to service and construction vehicles.

In-Vehicle Feedback

How does GreenRoad measure driving performance?

GreenRoad’s patented algorithms use high fidelity accelerometer and GPS data to measure and analyze how the vehicle is being driven and provide real-time feedback to the driver. 

GreenRad assesses driving performance for many types of driving events. The driving events are classified as yellow or red events depending on the severity of the forces acting on the vehicle during the event.

The real-time assessment and driver feedback automatically take into account the characteristics of the vehicle (e.g.: vehicle type, size, configuration) and can be further fine-tuned to address your fleet’s driving conditions and policies.

How does GreenRoad Smartphone Edition work?

GreenRoad Smartphone Edition uses advanced, patented algorithms to detect how well the driver is driving. Whenever a risky or fuel-inefficient maneuver occurs, GreenRoad Smartphone Edition gives the driver immediate audio and visual feedback directly from the smartphone.

What types of driving maneuvers can GreenRoad detect?

Sensors analyze many separate types of driving events in five categories: speeding, cornering, lane handling, braking, and acceleration. GreenRoad also captures and reports on idling events and idling performance.

How does GreenRoad provide in-vehicle feedback?

The GreenRoad driver feedback display provides real-time, in-vehicle feedback from LEDs using a simple “green-yellow-red” color-coded system.  If an event is detected, the display will flash yellow or red depending on the risk level of the event.  If risky behavior continues, the light goes to solid yellow or red.  If there’s a period that follows with no events, the light goes back to green. 

How does GreenRoad Smartphone Edition help prevent distracted driving?

GreenRoad Smartphone Edition helps prevent distracted driving by disabling physical use of the smartphone while the vehicle is in motion. That means no texting or physical dialing while the vehicle is moving. Learn more.

Interested in how GreenRoad can benefit your fleet? Schedule a LIVE DEMO Today

The Safety Score

What is the GreenRoad Safety Score?

The GreenRoad Safety Score measures the number of driving safety events normalized to the driving time, and represents the level of driving risk for a driver, trip, depot/location, or overall fleet.

The higher the number of events generated during a given amount of driving hours, the higher the Safety Score and the higher the driving risk. 

A safety score of 0-20 represents a “green” level driver; 21-50 represents a “yellow” level driver; and 51+ represents a “red” or high-risk driver. 

In many organizations, the GreenRoad safety score becomes the primary way that managers and drivers alike discuss safety and driving performance.

What if our vehicles have more than one driver?

If multiple drivers use a particular vehicle in your organization, drivers will receive individual key fobs (“dallas keys”) so they can “tag in” to identify themselves to the vehicle when they drive it.

Idling Management

How does GreenRoad help minimize needless idling?

GreenRoad lets you set idling thresholds for the needs of your fleet.  Idling performance, which represents the percentage of engine-on time that was spent idling, is presented via at-a-glance charts in GreenRoad Central.

You can drill down to see idling performance for individual drivers, trips, or locations.   Also, you can view idling events on a map and use the idling “Hot Spots” to take action to minimize or eliminate idling at your top idling locations. 

GreenRoad uses an innovative approach that assesses idling across all vehicle types without any additional technology, installation, or cost.

What kind of idling reports are available?

There are summary and detailed idling reports for drivers and vehicles showing individual idling events, overall idling performance and locations of idling events on maps.  GreenRoad also highlights idling “Hot Spots” so you can take action to save even more fuel. Summary and detailed idling reports can also be automatically emailed to fleet managers on a daily or weekly basis.

Reporting and Analysis

Are GreenRoad dashboards available on mobile devices?

Yes, the GreenRoad Central mobile app, makes it easy for both drivers and managers to check on GreenRoad performance anytime, anywhere.

Drivers can conveniently access their scores, team rank, trip details and quick tips, whilst Managers can view fleet location, driver scores and even view each driver’s mobile dashboard. The apps work with Android or Apple smartphones, and are disabled while driving.

If you are an existing GreenRoad customer, you may download the GreenRoad Central mobile app on Google Play and on Apple Store.

Does GreenRoad provide reporting and analysis?

GreenRoad Central is the web-based portal for managers and drivers. It provides access to key performance metrics and easy drill-down into the details behind the numbers.  Drivers see only their own information; managers see information for everyone on their teams.  GreenRoad also provides email reports delivered to your inbox daily or weekly, covering the information and analysis that meets your fleet’s specific needs.

Does GreenRoad provide an online dashboard for managers?

Yes, the Central Dashboard provides visibility into top-level scores and trends and breaks them down into individual trips, events per trip, and locations.  Trip maps, heat maps, location maps and other customizable views give managers a quick read on “vital stats” and facilitate coaching conversations by providing objective data – which makes managing your fleet efficient and easy.

What management reports are available?

GreenRoad provides an extensive set of fleet, driver, or vehicle reports including:  Safety History, Trip History, Safety Scores, Driving Safety Events, Driving Hours, Safety Location Heat Maps, Idling Performance, and Idling Heat Maps.  Reports are available in the managers’ web account, or can be sent via email on a regular schedule.

Does GreenRoad provide an online dashboard for drivers?

Yes, drivers can log into their own GreenRoad account any time from a smartphone or any computer with an Internet connection to see their safety scores and event feedback. Drivers also receive weekly emails with performance summaries recapping their safety score status, idling management and customized improvement feedback.

Interested in how GreenRoad can benefit your fleet? Schedule a LIVE DEMO Today

Real-time Vehicle Visibility

Can vehicle locations be viewed live online?

Yes, vehicle location can be viewed “live” at any time with GreenRoad.  There are also details such as vehicle identifier, speed, and direction.   You always know where your vehicles are and where they are headed.

How to Learn More

Where can we see a demo of GreenRoad?

We are happy to schedule a live, online demo of GreenRoad at your convenience.  Contact us online or call 1(650) 551-1530.

How do we get started?

Once you decide to use GreenRoad, an account manager will help you get started.  GreenRoad hardware will be installed in your vehicles.  Your managers and drivers will receive training on how to work with GreenRoad effectively.


Do we need to buy special computers or hardware to use GreenRoad?

GreenRoad comes with a small piece of hardware that is installed in your vehicle.  The in-vehicle display is also included to give your drivers real-time feedback.  No other special computers or hardware are necessary.  GreenRoad Central is available from any computer, device, or kiosk with Internet access.

Which smartphones are supported for the GreenRoad Central mobile app for drivers?

iPhone 3G, 4, or 4S, running iOS 5.0 or later, Samsung Galaxy, Droid Razr, or HTC Sensation, running Android OS 2.2 or later.

How is GreenRoad data transmitted?

GreenRoad data collected in the vehicle is transmitted via cellular networks.  It is then available in your secure GreenRoad Central account.

When and how often is the driving data transmitted?

GreenRoad collects GPS-based vehicle location information typically once every two minutes and driving safety events whenever they occur.

How often is the GreenRoad online data updated?

Vehicle location data is updated live.  Safety data is updated at the end of a trip.  A trip starts when a vehicle first moves and ends when the vehicle has been stationary for at least ten minutes.

How is GreenRoad installed?

The main GreenRoad device is typically installed under the dashboard.  The driver display and identification sensor are installed on the dash.  GreenRoad employs certified installers.  Your own technicians can be also certified by GreenRoad to handle installation.



Support channel for managers

Need help? Please log in to GreenRoad Central and contact us via the Support tab.

What is the best way for drivers to get support?

Can’t log in? Forgot your password? GreenRoad display not turned on?

The best way to receive support in these cases is to contact your local manager or Greenroad champion.

Most likely your manager will know how to solve your issue right away or how to get help quickly from the GreenRoad support team.

Login failed?

Can’t Login? No problem. Use this form to request a password recovery.

If you do not receive a password token email within a few minutes, please check with your local manager with which email address your account is actually associated.

Interested in how GreenRoad can benefit your fleet? Schedule a LIVE DEMO Today

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