GreenRoad is the leader in driving performance and safety management for fleets and other organisations. GreenRoad helps you dramatically cut costs by delivering sustained improvements in safety, fuel efficiency, and emissions reductions across your vehicle fleet. GreenRoad offers you an automatic way to coach and manage your drivers, resulting in significant savings to your bottom line.
It is the world’s first smartphone-based driver performance solution for fleets. GreenRoad Smartphone Edition uses smartphone native functionality, including GPS and built-in accelerometers, to eliminate the need for a professionally-installed telematics device in the vehicle. GreenRoad Smartphone Edition is in beta and is currently available for Android phones. Contact GreenRoad if you are interested in participating in the beta program.
The GreenRoad Automatic Driver Self-improvement Loop™ is the unique way GreenRoad helps you improve driving performance without adding a lot of extra management time and effort. It includes in-vehicle, real-time driver feedback; online automated analysis and dashboards showing accurate, timely, objective driving data; and a driver self-help portal with training videos, materials and other instructional and motivational information.
Research shows that driving behaviour contributes to over 90% of vehicle crashes and accounts for up to 33% of fuel consumption. Driving behaviour also impacts wear and tear on the vehicle and contributes to maintenance costs. Safety, fuel efficiency, and fleet operating costs are all important to your company – so driving performance matters.
GreenRoad was founded in 2003.
Year after year, GreenRoad innovations continuously earn praise from leading safety, insurance, environmental, and transportation organisations around the world including the global Cleantech 100, Best Risk Management System at BusinessCar Fleet Techies, Safety Award in the Van Fleet World Honours, and GP Bullhound Cleantech Connect Awards. Click here to see an expanded list of GreenRoad’s awards.
Industry-leading, worldwide fleets in haulage, public transport, telecommunications, service delivery, and public safety are using GreenRoad to transform their driving culture. A partial list includes FirstGroup, one of the world’s leading pubic transport fleets; Ryder, a Fortune 500 fleet management, leasing, and rental provider; Balfour Beatty, an international infrastructure construction company; Atlantic Express, a leading U.S. bus and transportation company; and the UK Ministry of Defense. Click here to see an expanded list of GreenRoad customers.
GreenRoad has been proven to be highly effective in companies of all sizes and across industries. Any organisation that uses vehicles in their business operations can benefit from GreenRoad. Whether you have professional drivers who drive for a living or other workers who drive a lot on their job, GreenRoad improves driver performance.
GreenRoad is designed for fleets of all sizes from 25 to 10,000+ vehicles.
GreenRoad supports all types of vehicles, from vans and cars; buses and coaches; mid-sized, large, and HGVs; to service and construction vehicles.
GreenRoad’s patented algorithms use high fidelity accelerometer and GPS data to measure and analyse how the vehicle is being driven and provide real-time feedback to the driver. Greenroad assesses driving performance for many types of driving events. The driving events are classified as yellow or red events depending on the severity of the forces acting on the vehicle during the event. The real-time assessment and driver feedback automatically take into account the characteristics of the vehicle (e.g.: vehicle type, size, configuration) and can be further fine-tuned to address your fleet’s driving conditions and policies.
GreenRoad Smartphone Edition uses advanced, patented algorithms to detect how well the driver is driving. Whenever a risky or fuel-inefficient manoeuvre occurs, GreenRoad Smartphone Edition gives the driver immediate audio and visual feedback directly from the smartphone.
Sensors analyse many separate types of driving events in five categories: speeding, cornering, lane handling, braking, and acceleration. GreenRoad also captures and reports on idling events and idling performance.
The GreenRoad driver feedback display provides real-time, in-vehicle feedback from LEDs using a simple “green-yellow-red” colour-coded system. If an event is detected, the display will flash yellow or red depending on the risk level of the event. If risky behaviour continues, the light goes to solid yellow or red. If there’s a period that follows with no events, the light goes back to green.
GreenRoad Smartphone Edition helps prevent distracted driving by disabling physical use of the smartphone while the vehicle is in motion. That means no texting or physical dialling while the vehicle is moving.
The Safety Score
The GreenRoad Safety Score measures the number of driving safety events normalized to the driving time, and represents the level of driving risk for a driver, trip, depot/location, or overall fleet. The higher the number of events generated during a given amount of driving hours, the higher the Safety Score and the higher the driving risk. A safety score of 0-20 represents a “green” level driver; 21-50 represents a “yellow” level driver; and 51+ represents a “red” or high-risk driver. In many organizations, the GreenRoad safety score becomes the primary way that managers and drivers alike discuss safety and driving performance.
If multiple drivers use a particular vehicle in your organization, drivers will receive individual key fobs (“dallas keys”) so they can “tag in” to identify themselves to the vehicle when they drive it.
GreenRoad lets you set idling thresholds for the needs of your fleet. Idling performance, which represents the percentage of engine-on time that was spent idling, is presented via at-a-glance charts in GreenRoad Central. You can drill down to see idling performance for individual drivers, trips, or locations. Also, you can view idling events on a map and use the idling “Hot Spots” to take action to minimise or eliminate idling at your top idling locations. GreenRoad uses an innovative approach that assesses idling across all vehicle types without any additional technology, installation, or cost.
There are summary and detailed idling reports for drivers and vehicles showing individual idling events, overall idling performance and locations of idling events on maps. GreenRoad also highlights idling “Hot Spots” so you can take action to save even more fuel. Summary and detailed idling reports can also be automatically emailed to fleet managers on a daily or weekly basis.
Reporting and Analysis
Yes, the GreenRoad Central mobile app, makes it easy for both drivers and managers to check on GreenRoad performance anytime, anywhere. Drivers can conveniently access their scores, team rank, trip details and quick tips, whilst Managers can view fleet location, driver scores and even view each driver’s mobile dashboard. The apps work with Android or Apple smartphones, and are disabled while driving.
GreenRoad Central is the web-based portal for managers and drivers. It provides access to key performance metrics and easy drill-down into the details behind the numbers. Drivers see only their own information; managers see information for everyone on their teams. GreenRoad also provides email reports delivered to your inbox daily or weekly, covering the information and analysis that meets your fleet’s specific needs.
Yes, the Central Dashboard provides visibility into top-level scores and trends and breaks them down into individual trips, events per trip, and locations. Trip maps, heat maps, location maps and other customisable views give managers a quick read on “vital stats” and facilitate coaching conversations by providing objective data – which makes managing your fleet efficient and easy.
GreenRoad provides an extensive set of fleet, driver, or vehicle reports including: Safety History, Trip History, Safety Scores, Driving Safety Events, Driving Hours, Safety Location Heat Maps, Idling Performance, and Idling Heat Maps. Reports are available in the managers’ web account, or can be sent via email on a regular schedule.
Yes, drivers can log into their own GreenRoad account any time from a smartphone or any computer with an Internet connection to see their safety scores and event feedback. Drivers also receive weekly emails with performance summaries recapping their safety score status, idling management and customised improvement feedback.
Real-time Vehicle Visibility
Yes, vehicle location can be viewed “live” at any time with GreenRoad. There are also details such as vehicle identifier, speed, and direction. You always know where your vehicles are and where they are headed.
Because of the cost of transmitting and analyzing video footage, camera-based solutions typically use high acceleration / force thresholds to limit the number of events captured to a manageable number. As a result, camera based solutions do not provide visibility into much of the risky driving that takes place. Video events are processed and scored by human operators resulting in subjective assessments of driving risk. Unlike these expensive, camera-based solutions, GreenRoad provides full visibility into risky driving and delivers objective assessment of complex driving manoeuvres (not just simple harsh acceleration / braking). GreenRoad is preferred by drivers, supervisors, and unions because the service is designed to improve driving performance—not “spy” on drivers.
GreenRoad is the leader in driving performance and safety management. Proven with more than 85,000 drivers worldwide in a wide range of vehicle types and industries, GreenRoad is the option preferred by leading fleets.
With a solid track record for measurable results, GreenRoad customers realise 6-15% fuel consumption savings by improving how drivers behave while on the road. They see crash-related expenses plummet between 50-70% with lower costs related to “bent metal” as well as lower insurance premiums. They also report up to a 10% savings based on less vehicle wear and tear.
GreenRoad is the solution endorsed by drivers, union leaders, and managers alike. There’s no risk with GreenRoad.
How does GreenRoad compare to Mobile Resources Management (MRM) or telematics-based fleet management solutions?
GreenRoad is focused on driving performance and safety management while MRM and telematics based fleet management solutions are focused on addressing fleet/vehicle productivity and operational needs of fleets. While GreenRoad does include core MRM functionality like vehicle location mapping and vehicle route mapping, GreenRoad partners can integrate with your MRM or fleet management solution partner of choice to provide you a best of breed solution. GreenRoad’s live GPS data feed can be sent directly to your MRM / fleet management system to power or extend the capabilities of that system. This allows you to leverage your GreenRoad investment to enable your MRM/fleet management solution with GPS without the additional cost & complexity of installing a separate in-vehicle GPS system and incurring duplicate cellular air time charges for the additional in-vehicle system.
Designed for Savings and a Quick ROI
GreenRoad customers typically reduce crash-related costs by 50-70% and reduce fuel usage and emissions by 6-15%. Customers also report up to 10% lower maintenance costs and extended vehicle life thanks to GreenRoad providing improved driver performance. See for yourself how much GreenRoad can save your fleet.
As soon as you start using GreenRoad, the savings begin through improved driving performance. GreenRoad delivers immediate cost savings and a positive ROI within the first few months.
GreenRoad customers have received premium reductions as a result of using GreenRoad. GreenRoad partners with insurance and risk management companies, such as The Hartford, Marsh, Admiral Insurance, and Belmont Insurance, to create targeted programs for commercial fleets. By working with GreenRoad, insurance companies can reduce claims costs and often even charge lower premiums for fleets with GreenRoad.
GreenRoad comes with a small piece of hardware that is installed in your vehicle. The in-vehicle display is also included to give your drivers real-time feedback. No other special computers or hardware are necessary. GreenRoad Central is available from any computer, device, or kiosk with Internet access.
How to Learn More
We are happy to schedule a live, online demo of GreenRoad at your convenience. Contact us online or call +44 (0) 844 487 4197.
Once you decide to use GreenRoad, an account manager will help you get started. GreenRoad hardware will be installed in your vehicles. Your managers and drivers will receive training on how to work with GreenRoad effectively.
iPhone 3G, 4, or 4S, running iOS 5.0 or later, Samsung Galaxy, Droid Razr, or HTC Sensation, running Android OS 2.2 or later.
GreenRoad data collected in the vehicle is transmitted via cellular networks. It is then available in your secure GreenRoad Central account.
GreenRoad collects GPS-based vehicle location information typically once every two minutes and driving safety events whenever they occur.
Vehicle location data is updated live. Safety data is updated at the end of a trip. A trip starts when a vehicle first moves and ends when the vehicle has been stationary for at least ten minutes.
The main GreenRoad device is typically installed under the dashboard. The driver display and identification sensor are installed on the dash. GreenRoad employs certified installers. Your own technicians can be also certified by GreenRoad to handle installation.