Privacy-First Performance: GreenRoad’s Commitment to GDPR Compliance
Privacy-First Performance: GreenRoad’s Commitment to GDPR Compliance
As data becomes more central to modern fleet operations, concerns around privacy, transparency, and regulatory compliance have grown louder — and rightfully so. For organizations operating in the EU or UK, ensuring that partners are fully compliant with the General Data Protection Regulation (GDPR) isn’t a luxury — it’s a requirement.
At GreenRoad, we don’t see GDPR as a hurdle. We see it as a standard that aligns perfectly with our values: accountability, safety, and trust. We’ve invested heavily in building systems, policies, and infrastructure that not only comply with GDPR, but do so in a way that doesn’t compromise performance or visibility.
Here’s how GreenRoad delivers measurable results while putting data privacy at the core.
✅ Designed for Compliance, Powered by Consent
GreenRoad acts as a data processor, handling personal data strictly under the instruction of our customers — the data controllers. We do not determine the purpose or legal basis of the data processing; instead, we provide tools that help our customers fulfill their compliance obligations.
Consent is gathered clearly and proactively via mobile apps and management portals. Drivers and managers are fully informed of how data will be used, shared, and retained — ensuring transparency at every step. This includes an option for drivers to agree to the collection of behavioral data, video, and GPS-based location data.
What We Collect — and Why
GreenRoad captures only the data that is needed to power safety insights and performance tracking. That includes:
- Personal Data: Name, email, license information — with optional fields based on the customer’s preferences.
- Location Data: Real-time GPS tracking and journey logs to support trip analysis and safety management.
- Behavioral Data: Driving behavior, risky events, and safety scores — critical to delivering GreenRoad’s core safety benefits.
- Optional Video: Available through our VideoSense Pro solution, with a separate privacy policy and clear consent requirements.
All personal and behavioral data is configurable, with options to remove or exclude optional fields to match internal policies.
Infrastructure That Respects Jurisdiction
Our primary data hosting is based in AWS Ireland, ensuring data residency within the EU. Backups are stored offline in secure, hardened atomic shelters provided by DataBank LTD. Development and staging environments are hosted in North America and the UAE but are fully segmented to ensure separation from live customer data.
We’ve adopted a lean data policy, giving customers flexibility over retention — from 30 or 60 days to 3 or 7 years — depending on operational and legal needs.
Security, Risk Management, and Certifications
GreenRoad is certified to ISO 27001 (information security management) and ISO 9001 (quality management). Data is encrypted at rest and in transit. We perform regular penetration testing, and all access is tightly controlled with multi-tiered security groups, VPN tunnels, and AWS IAM role-based permissions.
We also apply strict access control policies: only authorized personnel — with legitimate, logged purposes — can interact with sensitive data.
Enabling GDPR Rights in Practice
Our systems support all core rights granted by GDPR:
- Right of Access – drivers can request what data has been collected.
- Right to Be Forgotten – we support deletion on demand or via automated retention schedules.
- Data Portability – structured data exports are available as needed.
In short, GreenRoad enables controllers (our customers) to meet every GDPR requirement with confidence and ease.
Independent Oversight & Continuous Improvement
GreenRoad has a dedicated Data Protection Officer (DPO) who oversees the full GDPR program, from legal reviews and security policies to product integration and change management. We also work with external legal advisors and auditors to review and refine our compliance program on a regular basis.
All GDPR-related updates, whether to our product, database, infrastructure, or documentation, are owned and executed by designated leaders across Product, R&D, IT, and Legal.
Privacy + Performance: No Tradeoffs Needed
Fleet safety doesn’t need to come at the cost of privacy. With GreenRoad, organizations gain access to powerful, behavior-based insights that reduce accidents and drive ROI — all while meeting the strictest global data protection standards.
We’re committed to proving that responsible data use and operational excellence go hand in hand.
For more on our GDPR policies or to speak with our DPO, reach out to DPO@greenroad.com.
