GreenRoad Wins Top Tech Innovators of 2010 From ‘Mass Transit’

By David Ripstein - CEO

REDWOOD SHORES, CA (April 15, 2010) GreenRoad, a leader in driver safety and efficiency, is one of 10 companies included in the 2010 Mass Transit Top Tech Innovations list.  The annual list honors technologies making significant contributions to the public transit industry. The innovations are nominated by industry professionals and judged on criteria that include cost savings, improving employee and/or rider safety, improving security and creating a more sustainable operation.

“Our goal with the Top Tech Innovations was to show how transit is leading the charge in many technology sectors, and we were excited to get so many great products to choose from, like the one from GreenRoad,” says Fred Jandt, Mass Transit magazine editor.

“We are honored to be included among so many great innovators who are truly making a difference in transportation,” said Dan Steere, CEO of GreenRoad. “This recognition is particularly important to us because it embodies everything GreenRoad is committed to: improved safety, cost savings and sustainability.”

GreenRoad’s innovative approach to driving is transforming the way the industry views safety and sustainability. Its proprietary technology-based service provides drivers and fleet managers with real-time, comprehensive feedback, analysis, reporting and coaching on drivers’ abilities, maneuvers and patterns. As a result, GreenRoad 360 changes both conscious and unconscious driving behaviors–the key to creating safer and more fuel-efficient drivers.

A typical GreenRoad customer averages a 50% reduction in crash costs and up to a 10% reduction in fuel consumption and emissions within the first year.  Furthermore, GreenRoad saves fleets money in top vehicle expense categories (fuel, crash, insurance, wear and tear) and provides a cost-effective way to reduce emissions.


GreenRoad has been recognized by numerous organizations, magazines, and trade associations worldwide as a leader in technological innovation, transportation, and the environment. Award highlights include: Risk and Insurance Magazine Risk Innovator Award; Cleantech Connect Award for Most Promising European Companies; BusinessCar Techies Award for Best Green Development; The Institute of Highways and Transportation Road Safety Award; San Francisco Business Times’ Green Business Awards, Prince Michael International Road Safety Awards.

About GreenRoad

GreenRoad provides a single, comprehensive telematics solution to both change driver behavior and manage fleet performance and efficiency. Its solution engages drivers directly for meaningful, lasting behavior change. At the same time, fleet tracking, mapping and reporting help fleets optimize their daily and strategic operations. To GreenRoad customers this means increased safety and customer satisfaction and reduced operating costs for a clear competitive advantage.

For more information please contact:

Dr. Ursula Ron
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