Guy Melamed

Guy Joined GreenRoad to transform its strategic direction and business offering in the fields of Commercial Fleets, Connected Car & Smart Mobility.

As a veteran product strategist, business acumen, marketeer and serial entrepreneur, Guy personifies his profession by adopting exponential thinking approach to design innovative solutions that address market challenges in shifting industry trends.

In his previous role, Guy was the Founder and CEO of Toontok, an engaging animated messaging start up for mobile and wearable devices. Guy led the Product and Solution Design for Ginger Software, a world-renowned leader in Natural Language Understanding acquired by Intel in 2014; and Time To Know, a high-tech start-up delivering breakthrough solutions for today’s teacher-led digital classroom. Guy serves as a board member and seed angel investor in several tech companies. In his free time, he watches out for the perfect wave and enjoys contemporary art, movies and extreme sports.

Guy received a Master of Arts in Communication Science from the University of Amsterdam.