GreenRoad Helps Cities Meet Clean Air Objectives

REDWOOD CITY, CA – August 23, 2011 — GreenRoad, a leader in  driving performance and safety management, today announced  a series of webinars with expert guidance on how to reduce fuel usage and idling in fleets by tackling a major root cause: driving performance. The webinar series is part of a larger initiative at GreenRoad to support the Clean Cities Coalition and to help cities across the U.S. meet clean air objectives.

“Improving driving performance helps save lives and protects our environment by reducing fuel consumption and carbon emissions,” said Tanya Roberts, senior vice president of marketing for GreenRoad. “We are committed to helping cities meet their clean air objectives by putting the best fleet drivers on the road.”

GreenRoad’s unique Driver Auto-Improvement Loop™ provides real-time, in-vehicle feedback and coaching so drivers self-improve immediately with no management intervention.  By helping drivers drive more efficiently and with less idling, fuel is conserved and fewer trips are made to the pump.  This results in less CO2 in the atmosphere and cleaner air. GreenRoad also has a dramatic safety impact.  Fleets typically reduce crash costs by 50 percent and reduce fuel usage and emissions by up to 10 percent.

The webinar series will provide expert insight and practical tips for executives as well as fleet, operation and safety directors. Webinars are as follows:

  • How to Improve Your Drivers’ Performance in 60 Days or Less —  Thursday, September 15 at 11 a.m. Pacific
  • Creating Clean Cities:  How Your Drivers Can Dramatically Reduce Fuel and Emissions – Thursday, Sept. 29 at 11 a.m. Pacific
  • Why Driving Performance Matters to Your Bottom Line:  “Green Driving ROI” – Thursday, October 13 at 11 a.m. Pacific
  • Why Even Good Drivers Need Performance Management — Thursday, October 27 at 11 a.m. Pacific


About the Clean Cities Coalition

Clean Cities advances the nation’s economic, environmental, and energy security by supporting local actions to reduce petroleum consumption in transportation. A national network of nearly 100 Clean Cities coalitions brings together stakeholders in the public and private sectors to deploy alternative and renewable fuels, idle-reduction measures, fuel economy improvements, and emerging transportation technologies. For more information please go to:

About GreenRoad

GreenRoad provides a single, comprehensive telematics solution to both change driver behavior and manage fleet performance and efficiency. Its solution engages drivers directly for meaningful, lasting behavior change. At the same time, fleet tracking, mapping and reporting help fleets optimize their daily and strategic operations. To GreenRoad customers this means increased safety and customer satisfaction and reduced operating costs for a clear competitive advantage.

For more information please contact:

Dr. Ursula Ron
Online Marketing Manager