GreenRoad Named 2012 “Top Green Provider” by Food Logistics

By David Ripstein - CEO

REDWOOD CITY, CA –June 21, 2012 — GreenRoad, the leader in driver performance and safety management today announced it has been selected as a 2012 “Top Green Provider” by Food Logistics, the only publication dedicated exclusively to the food and beverage supply chain, in its annual listing of top green vendors serving the food and beverage industry.

The Top Green Providers list was created to recognize companies in the food and beverage sector that have embraced sustainability practices as central to their operations. In turn, these companies play a key role in their customers’ own sustainability efforts while simultaneously helping to advance awareness throughout the supply chain community.

“GreenRoad helps save fuel and reduce carbon emissions day-by-day and mile-by-mile for fleet drivers and operators. As we work to improve driver performance through innovative uses of technology, we also dramatically increase the ‘green’ footprint of food and beverage delivery fleets,” commented Tanya Roberts, senior vice president of marketing for GreenRoad.

“The companies on this year’s list have proven that making a commitment to sustainability in their operations not only delivers a measurable return on investment, but gives them a competitive advantage in the marketplace and in the eyes of their customers,” explained Lara L. Sowinski, editor-in-chief at Food Logistics. “Sustainability in the supply chain continues to evolve as more companies recognize the necessity for environmental conservation, while new technologies are making it easier to adopt and quantify sustainable practices.”

Companies on this year’s Top Green Providers list are profiled in the June 2012 issue of Food Logistics, as well as online at

About Food Logistics

Food Logistics is published by Cygnus Business Media, a leading diversified business-to-business media company. The publication serves the information needs of executives involved in various aspects of the food and beverage supply chain. Through print and online products, Food Logistics provide news, trends, and best practices that help more than 24,000 grocery and foodservice suppliers, distributors, and retailers make better business decisions.

About GreenRoad

GreenRoad provides a single, comprehensive telematics solution to both change driver behavior and manage fleet performance and efficiency. Its solution engages drivers directly for meaningful, lasting behavior change. At the same time, fleet tracking, mapping and reporting help fleets optimize their daily and strategic operations. To GreenRoad customers this means increased safety and customer satisfaction and reduced operating costs for a clear competitive advantage.

For more information please contact:

Dr. Ursula Ron
Online Marketing Manager