Greenroad Introduces Innovative Integrated Video Solution to Enhance Driver Safety

By David Ripstein - CEO


Understand Interaction of Risky Driving Maneuvers and External Factors

Austin, Texas, 2 July 2015 – GreenRoad Technologies, the leading provider of Software-as-a-Services (SaaS) driver behavior and fleet performance solutions, has introduced an innovative in-vehicle video system which records dangerous or noteworthy events, on the road and in the vehicle, as they happen.

The GreenRoad video solution is unique in its ability to associate captured footage with detailed driving behavior data for individual GreenRoad safety events, providing objective information about how external and behavioral factors each contributed to the outcome. The integrated data gives drivers and managers valuable insight into root causes of risky driving, and helps them develop actionable strategies for safer behavior in similar situations.

In-vehicle video solution footage also provides concrete evidence which can protect drivers and fleet-operating businesses from fraudulent claims in the event of no-fault incidents or incidents caused by third parties or external factors. The footage allows events to be investigated quickly and thoroughly, and saves management time by enabling details to be sent to insurers immediately.

The unique in-vehicle video solution is fully integrated into the GreenRoad driver behavior event detection mechanism. An uninterrupted live feed, streamed via mobile connectivity, is available for viewing via the customer’s web portal GreenRoad Central. In addition, video recordings that immediately precede and follow any risky driving event are stored for reference. Safety events for which recordings are saved include braking, acceleration, corner handling, lane handling and speeding.

GreenRoad associates stored recordings with the safety events that triggered them, so operators and fleet managers never need to waste time wading through mounds of irrelevant footage to find the few seconds of relevant video.

The in-vehicle integrated video solution is an offering which, according to Roni Raviv, Chief Technology Officer at GreenRoad, has excited customers.  He commented: “Integrating video footage with Safety Score data is another instance of how GreenRoad has consistently pushed the boundaries to offer ground-breaking technology solutions for improving driver safety and performance. The insights that result from combining video and sensor-sourced data are highly actionable for managers. Together with our proven driver learning approach based on feedback loops, they result in tangible return on investment.

“The in-vehicle camera system takes GreenRoad to the next level, showcasing our commitment to applying technological expertise to create market-leading driver behavior solutions that effectively address the challenges facing fleet businesses today. The success of this approach is reflected by our high rates of customer satisfaction and retention, which are among the best in the industry.”

About GreenRoad Technologies, Inc.
GreenRoad provides a single, comprehensive solution for changing driver behavior and managing fleet performance and efficiency.  GreenRoad’s platform helps fleet operators improve driving safety, increase fuel economy, lower insurance premiums, and reduce accident-related costs. GreenRoad’s advanced business intelligence and performance analytics enable fleets to optimize daily and strategic operations.

GreenRoad engages drivers directly to generate meaningful, lasting change through real-time, in-vehicle feedback and highly effective change management methodology.

With over 8 billion miles monitored and 600,000 driving years logged, GreenRoad serves leading companies of all sizes and across many industries, including trucking, passenger transportation, construction, food service, delivery, and public safety.

The company has offices in the US, UK and Israel.

For more information about GreenRoad please contact:
Celeste Clarke
Century PR
+44 24 76 228881 / +44 7799 964 066